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Tag: brand positioning

The Art of the Elevator Pitch: Your Marketing Strategy in 30 Seconds

We all talk about it in marketing and advertising – the elevator pitch. How to sound efficient to brilliant in less than a minute. Think about yours. Can you coherently explain your product/service, skill set, ideal job/client, and how those things fit together in the time it takes to tie your shoes or floss your teeth without getting confused or out of breath? Or worse, without sounding as if you’re reciting from cue cards? Read Article


Always Adapting: Repositioning and Rebranding an Agency

The marketing world is changing at a rapid pace. Motion is committed to changing with it. Brand repositioning isn't an exercise used only for our clients. So, it was time to take a close look at ourselves, our processes and our philosophies. This what we discovered. Read Article