City of Chicago
Empowering Prenatal Health
the situation
Humbled to learn key Chicago communities ranked among the world’s highest for infant mortality rates, Motion approached City of Chicago leaders about creating a campaign around the importance of prenatal care.
the acceleration
Guided by collaboration with women in west-side communities throughout campaign development, “Know & Go” made it easy to learn about and locate prenatal care, and became one of Chicago’s most accessed public health campaigns in years.