Expertise in solving complex brand and communications challenges
We work with a diverse roster of healthcare businesses, global leaders, technology innovators and vanguard non-profits to redefine how people think about and experience health.
what we do
We have a unique appreciation for the complex relationship people have with their health. Audience insight is fundamental to our ability to unlock behavior change — and ultimately, drive growth for our clients.
In addition to tools such as surveys and focus groups, Motion utilizes ethnographic and innovative research methods to gain unfiltered understanding of issues affecting our clients’ brands, from a patient’s hospital stay to how women utilize technology and social media to select a healthcare provider.
These insights, along with those extracted from large, client-provided data sets inform detailed, KPI-based launches, campaigns and integrated marketing plans.
what we bring
Extensive strategic and creative experience in positioning a healthcare service or technology. We have a proven track record of success working with Fortune 250 clients, mid-size companies and startups.
In a crowded market, selling medical devices, data analytics software and services to health systems and physicians is challenging—typically a long selling cycle. We help our B2B clients find the unique position they can own, create a distinctive brand message and brand identity that will set them apart from competitors.
Our unique team brings a well-rounded perspective, right from the start of every client relationship. Dedicated professionals collaborate with our clients to develop the most informed and creative approach to research, go-to-market strategy and campaigns to drive measurable business results. Few agencies deliver consistently, with every client engagement, the business impact we have.
Repositioning, brand development for start-ups, merger and acquisition integration, integrated campaigns for lead generation and business growth.