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A Case for Creativity in a Data Addicted World

There is no crystal ball I recently found myself involved in a rather spontaneous (and surprisingly heated) discussion on a…

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Post Less, Talk More.

Use Social Media to Cultivate Conversations and Build Relationships That Benefit the Community First, Brand Second. We have all witnessed…

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The Importance of Social Listening

In 2015, Netflix made one of its trademark digital splashes – but not for what most would think. The streaming…

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Distinctive Branding/Just do it.

Most branding books, blogs and industry experts emphatically claim that “differentiation” must be the hub of all marketing strategy. But…

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Food Photography

I have cookbooks that just sit on the shelf, recipe cards that have come from one of those on-demand mail…

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Through Acquisition, Motion Bolsters Healthcare Practice

Motion, a leading integrated marketing agency headquartered in Chicago, today proudly announced its acquisition of Remedy, a branding and design…

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Address Business Pain Points with Strategic B2B Media Relations

There’s no one-size-fits-all strategy when it comes to media relations campaigns. While sometimes thought of as similar to business-to-consumer (B2C)…

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Growing Our Vision

Motion is proud to announce we are #23 on the list of Adweek’s “Fastest Growing Agencies” in 2019 and #1…

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The Psychology of Belonging: Why People Become Brand Fans

It is shocking that even today, too many marketers are not aware that every decision a consumer makes consists of…

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Create Big Buzz Around a Launch with Earned Media

When launching a new product or service, leveraging media relations can be a powerful tool to create awareness and build credibility. But, telling the media about a product’s benefits and features is where many companies start to hit barriers.

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