July, 2020 Ten Tips for Successful Media Pitching in Q3 2020 The media landscape isn’t going to magically revert to the world we knew pre-COVID-19. Outlets will be moving forward with… Read Article Published by: Amy Fisher May, 2020 Amid ‘Reopening’ Challenges, Communications-Savvy A&E Brands Have Chance to Emerge Stronger Than Ever As states across the country discuss when and how to safely lift COVID-19 restrictions, arts and entertainment brands are facing… Read Article Published by: Bonni Pear April, 2020 Crisis Communications: Keeping it REAL in the COVID-19 Landscape “Unprecedented.” We’ve probably all seen that word more in the past three weeks than we have in the past three… Read Article Published by: Bonni Pear September, 2019 Address Business Pain Points with Strategic B2B Media Relations There’s no one-size-fits-all strategy when it comes to media relations campaigns. While sometimes thought of as similar to business-to-consumer (B2C)… Read Article Published by: Wheatley Marshall August, 2019 Create Big Buzz Around a Launch with Earned Media When launching a new product or service, leveraging media relations can be a powerful tool to create awareness and build credibility. But, telling the media about a product’s benefits and features is where many companies start to hit barriers. Read Article Published by: Maureen Brennan January, 2019 Media Relations: Tips for Tackling Thought Leadership Elevating senior leadership’s exposure is important for any organization, but many don’t know where to start. Creating a successful thought leadership platform requires a customized approach specific to each company. The common thread is to strategically engage executives, and to lend their unique areas of expertise across multiple platforms. Here are some tips to get thought leadership efforts off the ground. Read Article Published by: Emily Towey February, 2018 Two Leading Agencies — Motion PR & AgencyMSI — Merge to Become Motion Motion PR, a leading public relations and digital firm in Chicago, today announced its merger with AgencyMSI, the 57-year-old, Chicago-born integrated marketing and communications agency. Effective immediately, the two companies come together as Motion. Read Article Published by: Motion June, 2017 7 Steps for Creating A Public Relations Plan Strategic planning is an important step sometimes overlooked in the rush of everyday business and getting things done, but taking… Read Article Published by: Kimberly Eberl April, 2017 Build Good Things and Do Good Work; the Award Is a Bonus PR Daily Award: 1st Place in Event Marketing 2016 was a big year: Leonardo DiCaprio won his first Oscar and… Read Article Published by: Motion March, 2017 10 Things Journalists / Reporters and PR Professionals Need to Know About Each Other Media relations, from the perspective of a journalist and a PR professional, are very different. However, they can both agree… Read Article Published by: Motion