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Category: Public Relations

Three Ideas to Help Nonprofits Finish 2020 Strong

We all know that 2020 is an atypical year and that many industries have taken a hit to their bottom…

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Reflections on Corporate America’s Latina Leadership Crisis During Hispanic Heritage Month

As we commemorate National Hispanic Heritage Month, the Motion team has been reflecting on diversity and inclusion—not only from a…

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Ten Tips for Successful Media Pitching in Q3 2020

The media landscape isn’t going to magically revert to the world we knew pre-COVID-19. Outlets will be moving forward with…

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Amid ‘Reopening’ Challenges, Communications-Savvy A&E Brands Have Chance to Emerge Stronger Than Ever

As states across the country discuss when and how to safely lift COVID-19 restrictions, arts and entertainment brands are facing…

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Crisis Communications: Keeping it REAL in the COVID-19 Landscape

“Unprecedented.” We’ve probably all seen that word more in the past three weeks than we have in the past three…

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Address Business Pain Points with Strategic B2B Media Relations

There’s no one-size-fits-all strategy when it comes to media relations campaigns. While sometimes thought of as similar to business-to-consumer (B2C)…

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Create Big Buzz Around a Launch with Earned Media

When launching a new product or service, leveraging media relations can be a powerful tool to create awareness and build credibility. But, telling the media about a product’s benefits and features is where many companies start to hit barriers.

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Media Relations: Tips for Tackling Thought Leadership

Elevating senior leadership’s exposure is important for any organization, but many don’t know where to start. Creating a successful thought leadership platform requires a customized approach specific to each company. The common thread is to strategically engage executives, and to lend their unique areas of expertise across multiple platforms. Here are some tips to get thought leadership efforts off the ground.

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Two Leading Agencies — Motion PR & AgencyMSI — Merge to Become Motion

Motion PR, a leading public relations and digital firm in Chicago, today announced its merger with AgencyMSI, the 57-year-old, Chicago-born integrated marketing and communications agency. Effective immediately, the two companies come together as Motion.

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7 Steps for Creating A Public Relations Plan

Strategic planning is an important step sometimes overlooked in the rush of everyday business and getting things done, but taking…

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