Chicago (January 24, 2024) – Motion, Chicago’s largest certified female-owned and operated independent creative communications agency, today announced the acquisition of one of the nation’s leading B2B marketing agencies, 2.718 Marketing. This acquisition bolsters Motion’s already extensive list of capabilities, allowing the agency to continue driving value for clients across both B2B and B2C markets.
Named after Euler’s number, e, representing exponential growth, Chicago-based 2.718 Marketing is an integrated marketing firm focused on improving and proving the impact of results-driven marketing. Woman-owned and founded in 1988, the agency has served national and global clients across a variety of industries, including higher education, building & home products, food & food ingredients, financial services and manufacturing. 2.718 Marketing brings a skilled team well-versed in key industry verticals, such as brand & strategic planning, paid media, public relations, social media, creative & content, digital UX & design and more.
“2.718 Marketing’s bold strategic thinking and results-based approach aligned so seamlessly with Motion’s. It was a no-brainer to join forces,” said Motion CEO and Founder, Kimberly Eberl. “They not only bring a proven history of delivering marketing, sales and growth solutions for many high-profile B2B clients, but they also offer new capabilities, including in-house media buying and extensive experience with lead generation and CRM, to deliver immense value to our clients.”
“As the leader of a fellow woman-owned business, finding a like-minded counterpart was crucial, and The Motion Agency truly couldn’t have been a better match,” said Liz Brohan, CEO of 2.718 Marketing. “Kim and I share a vision that goes beyond business — it’s about empowerment, creativity and a commitment to excellence. Together, we are positioned to bring value for our clients, and I’m confident that this acquisition will usher in a new era of growth and client satisfaction.”
The power of 2.718 combines seamlessly with Motion’s strategic, results-based approach to provide accelerated growth for clients. Bringing together new team members, clients and services only multiplies impact and amplifies capabilities, resulting in marketing elevated to the power of two.
Motion, a certified woman-owned business, is an integrated marketing communications agency filled with talented creatives, brand designers, digital media experts, content development gurus and social media enthusiasts. Motion focuses on delivering extraordinary brand experiences for clients across the consumer, healthcare, nonprofit, manufacturing and B2B industries. For more information, visit www.agencyinmotion.com.
About 2.718 Marketing
2.718 Marketing is a Chicago-based integrated marketing and advertising agency that helps brands grow boldly. Founded in 1988, 2.718 Marketing’s team offers a full range of integrated marketing capabilities. Serving national and global clients across industries, including building & home products, food & food ingredients, higher education, financial services and manufacturing, 2.718 Marketing delivers the exponential growth that B2B businesses demand while seeking to improve and prove the impact of results-driven marketing.